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The food diary of Kim Sue Palm, known from SUE

The food diary of Kim Sue Palm, known from SUE

She was once an HR manager. Now Kim Sue Palm from Rotterdam sells homemade sweets that are gluten-free, vegan and free of refined sugars with her own company SUE. We asked what her food diary looks like.

“I was always interested in healthy eating – I eat fries sometimes, but I just prefer salad and soup – and had a blog where I shared healthy recipes. Since I couldn't find any healthier alternatives to sweets, I decided to experiment myself. That's how I started making the bites that we still sell:square pastries in all kinds of flavors. I made them for myself and for friends and sometimes stood at a market with them, but I had no bigger plans with it. It was something I did for relaxation next to my work as an HR manager.

I like to think about how I can bake something that is even tastier than the normal version, which is often full of sugar, milk powder and other unhealthy junk. If it also looks beautiful, then I can be very happy. The ball started rolling when I took my bites to a friend's housewarming. The owners of a Rotterdam coffee shop were also there. They liked my bites and wanted to sell them in their business. So I suddenly had a point of sale from scratch.”

Food diary

Besides tasting her SUE bites, we're curious what Sue eats for the rest of the day. This is her food diary:

Breakfast

“I start the day with a large glass of water and tea and sourdough bread with avocado. Or, when I'm at the bakery, coconut chia pudding.”

Lunch

“Sometimes I have lunch at the office, then again in our catering business or bakery. Depending on where I am, I have salad, soup or bread with hummus and cucumber.”

Dinner

“I have to take the children into account a bit:one likes rice more, the other likes pasta. I like to make chili sin carne, and pasta with vegetables and pesto. Or a tasty saoto soup. Everything without meat.”

In between

“In a day I drink about three or four cappuccinos with oat milk and a lot of ginger tea. I don't snack much. I like to eat fruit and our own products in between. From our 'tiramisue' I get
not enough.”

That's how it started

A few years ago, SUE was in the news and tells how she got started: